CONTACT:
michelle@hellodreamer.com
(801)547.7711
Salt Lake City, UT
References Available Upon Request

PROFESSIONAL EXPERIENCE:

Scrapbook Expo - Graphic Artist, Creative Direction, Sourcing & Production
Lead the design department in creating on trend patterns and illustrations for the craft and stationery industry. Opened new revenue streams by sourcing factories in china to produce paper product designs. Created all illustrations, patterns & artwork, Created and maintained company brand, website and e-commerce. Also provided trend forecasting, marketing, plan-o-grams, merchandising, quality control and all product  and event photography for both company brands.

Photoplay Paper - Graphic Artist, Art Direction, Web Development & Design
Creative pattern and illustration design for start up paper manufacturer. Lead the team to create new products to bring to market. Illustration, surface design, web conceptualization and development & marketing, social media and SEO. Responsibilities include illustrating and creating patterns, paper and embellishments to bring to market.

Fung Future - Graphic Artist, Art Direction
Created artwork and designs in which a variety of large box store buyers such as Michaels, Jo-Ann Fabrics, Walmart, Dollar General & Dollar Store, Target outsourced. Met directly with buyers and consulted with factory on buyers needs.

Silhouette America - Graphic Design & Content Creation
In charge of illustration and content creation for digital online marketplace. Responsibilities also included product photography and social media as well as working with licenced product designs.

Little Dreamer Designs / hellodreamer.com  - Owner and Designer
Responsible for creating and illustrating digital art, paper, patterns, embellishments, and home goods to sell the crafting public, website design and maintenance, server maintenance, social media, sales campaigns, copyrighting, proofing, editing, marketing, sales and promotions, newsletter updates on products and promotions, product control, sales reports, customer service, design team management for 21 other talented designers.

Freelance Illustration, Design, and Web Development Services
Provided freelance illustration, design, and/or web development services to the following companies: Crate Paper, American Crafts, DCWV, Pebbles, Dear Lizzy, We R , Memory Keepers, Craft Smith, Echo Park Paper, Paper House Design, Prima Marketing, Simple Stories, Pink Paislee, L&S Brands, And designing for companies like Michael’s Arts and Crafts, Walmart, Target, Cracker Barrel, The Container Store , and JoAnn’s Fabrics.

OTHER SKILLS:
Leadership and collaboration ability, project and time management skills, home office and capacity for remote work, color theory, typography, and more.

PROFICIENT IN:
Adobe Photoshop, Adobe Illustrator, Procreate InDesign, Excel, Microsoft Office, Mac & PC, PowerPoint, Word, Lightroom, Aperture, Video and screen capture for video and web tutorials, Social Media, SEO, Marketing and Branding, Copyrighting, Web Development and Design, WordPress design and coding, Infusionsoft, Basecamp, HTML, Java, PHP